R World
About Us
The R Collective is a social impact business in London and Hong Kong, born in 2017, to end fashion waste by rescuing, reusing and recycling fashion waste. We create responsible products and clothing with a conscience.
We are a collective team of highly-experienced fashion professionals from design to finance with a united goal of creating a world-changing circular fashion system that reduces waste and pollution, with our sister charity, Redress.
Putting waste back to work
We work alongside top fashion brands and manufacturers to end fashion waste. We reuse and recycle their luxury fabrics. One dumper truck of textile waste is landfilled or incinerated every second, polluting our planet - from air, soil to oceans*. Let’s change the world.
R Fashion
We rescue luxury fabrics destined for waste and reimagine them into cool collections with a conscience. Sustainable-focused designers from all over the world compete to win the creative role.
R Products
Our collection of products-with-a-conscience, are created using a wide range of rescued materials from top, international luxury fashion brands.
R Circular Textiles
Fabrics unsuitable for reuse find a second life through our fibre recovery system. New and improved technology allows us to shred fabrics to fibres, which are then re-spun into new yarns and fabrics.
It all started with a cycling trip
It was a 1,200km bike ride through China's expansive manufacturing hinterland that formed The R Collective. Pedalling through polluted cityscapes and landscapes that house wall-to-wall gigantic factories that make the clothes for the world unlocked an emotional and intellectual blind spot on the origin of the world’s clothing and textiles. Seeing is believing. The scale of fashion consumption and the parallel scale of textile waste became the inception for our mission.
Our team found each other!
We are a group of fashion professionals - from sourcing to production, marketing to finance – dedicated to addressing fashion waste, with a circular system of reuse, repurpose, recycle.
We are the first fashion business globally to use SGS’ ‘Upcycling Verification Program’.
We verify our waste materials to ensure traceability and transparency in the supply chain but also conduct physical and chemical testing to further verify the safety and durability. Learn more here.
We accelerate the transition to a circular fashion system
Better choices when you shop
We are rated ‘Great’ on Good on you. We work tirelessly to prove that fashion can be created with more sustainable options.
We give back
We give back
We have generated USD25,000 for Redress. Redress is a pioneering environmental charity working and transform textile waste in the fashion industry. Its dynamic programmes work to minimise the negative impacts of fashion, whilst promoting innovative new models and driving growth towards a more sustainable industry via the circular economy. Working directly with designers, manufacturers, brands, educational bodies, government and consumers, Redress aims to create lasting environmental change in fashion.
We are focused on giving back through delivering impact. With your support, we reduce waste and pollution and raise funds for charity Redress by giving 25% of our profits to Redress, supporting the charity in their work to educate industry and consumers about circular fashion, reducing waste in the fashion industry.