Our Team
We are a group of fashion professionals - from sourcing to production, marketing to finance – dedicated to addressing fashion waste, with a circular system of reuse, repurpose, recycle.
Christina Dean
Founder & Chief Operating Officer
14 years’ on the forefront of sustainable fashion development, establishing long-term partnerships with key global fashion businesses. Also Redress’ Founder, with extensive waste-reduction experience and supply chain relationships. Author and global thought-leader.
Eric Koby
Chief Financial and Operating Officer
Expert in luxury fashion with over 20 years of experience at senior management and Board levels. Previously COO, CFO or CEO for brands like Vivienne Westwood, Alice Temperley and Heidi Klein. Expert in Ecommerce growth and has worked closely with manufacturers on the issue of social and environmental impact.
Seerat Virdi
Brand Manager
10 year career across buying, digital marketing, brand building to design with a Masters in International Fashion Business. She is a Redress Alumni; a 'Top 30 Under 30' from HT India; and she was named one of the top 8 upcoming sustainable designers by Vogue India.
Luz Luk
Design & Production
Designer in apparel and accessories with strong technical, pattern-making and production skillset. She has strong relationships with our factories to manage product development for our brand and corporate gifts, from concept to commercialisation.
Jasmine Chow
Waste & Logistics
Logistics, waste management and costing for our extensive networks. She has a degree in fashion design and works closely with the team to source and move waste.
Natalie Fung
Data Analyst
With a background in analytics, Natalie specialises in data management, visualisation and using data to help with resource allocation and KPI monitoring. Working closely with the team, her work focuses on streamlining internal operations and refining the marketing strategy.
Advisory Board
William Cornelius
Head of Mergers & Acquisitions, VISTRA
Asia market finance expert
Lisa Genasci
CEO, ADM Capital Foundation
Expert in Impact-Driven Philanthropy
Janice Yau Garton
Partner, Stephenson Harwood
Hong Kong Legal Expert
Damien Dernoncourt
Founder & CEO - Naga Brands
Expert in beauty/lifestyle business
Lixi Yuan
Former Investment Analyst
Expert in luxury fashion in China
Deborah Bee
Marketing Consultant
Brand Director, Bee & Sons
Expert in consumer marketing